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Nike has learned firsthand that there truly is no way to beat a Londoner.
Activewear brand LNDR, based in East London, won a trademark suit against Nike to have the “LDNR” abbreviation pulled from its Wieden + Kennedy-created “Nothing Beats a Londoner” campaign. The “LDNR” term is obviously very similar to the lesser-known company’s name.
W+K declined to comment, and Nike did not return a request for further information.
The judgment was served by the Intellectual Property Enterprise Court in London on Wednesday. It
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