MDC Partners Is Latest Holding Company to Post Q3 Organic Revenue Drop

CEO Mark Penn pinned losses on a ‘few specific Covid-impacted sectors’

Brandweek will feature live discussions with marketing pros at ULTA Beauty, Converse, UPS and more. Meet us in Miami Sept. 11–14 to boost your business and elevate your brand.

MDC Partners, which owns agencies including 72andSunny and Doner, saw its organic revenue drop 16.4% in the third quarter of this year. According to the company, organic revenue declined primarily due to reduced spending by clients in response to Covid-19.

Revenue fell to $283.4 million, down from $342.9 million during the same period last year.

All of advertising’s major holding companies posted organic revenue declines for the third quarter as they continue to grapple with the business impact of Covid-19, although MDC Partners’ is steeper than some of its competitors.



Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in