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The Association of National Advertisers has appointed Nadine Karp McHugh to lead SeeHer, the initiative it founded four years ago to advocate for a more accurate portrayal of women and girls in advertising.
Karp McHugh will serve as SeeHer’s first president, a role that will involve helping ANA members leverage SeeHer’s insights, tools and learnings to grow their bottom line. Additionally, Bob Liodice, CEO of the ANA, said she will “tap into all ANA business systems and expand our many partnerships” to grow SeeHer.
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