Learn the ins, outs, dos and don’ts of creator marketing at Social Media Week Europe this 10–11 October in London. Register for your in-person or virtual pass.
Keurig Dr Pepper, The Salvation Army and H-E-B, a grocery store chain in Texas, have ended their relationships with The Richards Group.
Their decisions come days after Motel 6, one of the agency’s longtime clients, fired The Richards Group upon learning that its founder, Stan Richards, called an ad concept for the hotel chain “too Black” and suggested that its customers are white supremacists. Home Depot has also stopped working with the agency as a result.