2021 Outlook

In the Pandemic World, We’re All the Friendly Agency Next Door

Our relationships and understanding will be more layered

buildings
We're all local now. Westend61 / Getty Images
By Mark Carlson

December 30, 2020

Hello, we’re the agency next door. A mere 2,000 miles away.

Mark Carlson

Mark Carlson is chief strategy officer at Laughlin Constable.

Recommended articles
Microlearning

How Publisher Audits Reduce Fraud Risk and Improve ROI

The Power of Advertising on the Second Screen

Maximize the Value of First-Party Data for Today and Tomorrow

Mastering the Art and Science of Subscriber Care

You Might Like

The Marketer’s Guide to Getting Even Better Results From Retail Media Platforms

By Epsilon

Partnerships Can Deliver the Growth That Ads Can’t

By Impact

Stopping Churn Doesn’t Have to Be Hard or Expensive

By CleverTap

Cracking the Code to Reach Professional Audiences

By Mediaocean

{"channel":"elasticpress","title":"Recommended","post_types":["post","page"],"lineup_id":"54851","since_qty":30,"since_time":"d","until_qty":0,"until_time":"m","q":"","num_posts":0,"vertical":"agencies"}