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We give each other lots of feedback in marketing. Creative feedback, comments on briefs, presentations, employee reviews. While some organizations have formulas for performance reviews, I’ve seen very little guidance on how to give effective, impactful feedback in other situations. In fact, in my entire career, the only advice about feedback I heard was someone telling an ECD to not make the creatives cry.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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