Hearts & Science Names Annalect North American Chief Executive Erin Matts as New U.S. CEO

She succeeds Scott Hagedorn

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Omnicom Media Group’s data-driven media agency Hearts & Science has appointed Erin Matts to U.S. CEO, effective immediately.

The appointment comes after former global chief Scott Hagedorn was promoted last week to CEO of the larger Omnicom Media Group in North America. He succeeded Page Thompson, who retired after four decades with the holding company.

Matts hails from Annalect, OMG’s data and analytics division, where she was North American CEO. During her time there, she drove the closer integration of data analytics across Omnicom’s creative agencies, spearheaded an effort to increase the number of women in leadership roles and helped develop

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