FCB Chicago, TBWA\Media Arts Lab and BBDO Win Top Honors at ADC Awards

Each agency took home a Best of Discipline award

a commuter gets a lift from his AirPods
Aside from a few slow-motion shots of the star floating, most of Apple's "Bounce" was made with practical effects. Apple

Awards shows have been all but canceled this year because of Covid-19, but that doesn’t mean agencies won’t receive accolades for their work.

@Minda_Smiley minda.smiley@adweek.com Minda Smiley is deputy Agencies editor at Adweek.