Etihad Airways Names Indie Crossmedia as Its Global Media Agency of Record

The account moves away from Starcom

The airline puts its global marketing spend at $30 million. Getty Images

Etihad Airways has selected independent agency Crossmedia as its global agency of record, effective immediately, after a review.

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@kitten_mouse Lindsay Rittenhouse is a staff writer at Adweek, where she specializes in covering the world of agencies and their clients.