DDB’s Tribal Worldwide Wins AT&T U.S. Social Account, Opens 2 New Offices

New business will be run out of New York, Dallas and Los Angeles

Fleishman Hillard previously ran social media for the brand's properties. Getty Images

Tribal Worldwide, a division of Omnicom-owned DDB Worldwide, has been named corporate social media agency of record in the U.S. for AT&T following a review that began around late February or early March. The assignment begins effective immediately.

@kitten_mouse lindsay.rittenhouse@adweek.com Lindsay Rittenhouse is a staff writer at Adweek, where she specializes in covering the world of agencies and their clients.