Credit One Bank Names Deutsch LA Creative, Branding and Media Agency of Record

The win validates Deutsch LA's integrated offering

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Despite being a sizable firm, Credit One Bank found itself struggling to amplify its brand awareness. It’s doubling down on those efforts now, having named full-service agency Deutsch LA its agency of record across creative, media and brand work.

The brand team expanded its focus beyond media, inviting integrated agency competitors to the pitch. Dallas-based full-service shop The TRG Agency was the incumbent and had worked with Credit One for about five years.

This collaboration marks a new chapter for Credit One, which is executing a growth strategy to broaden its impact on the competitive financial services industry.



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