BBH New York Grows With 2 Hires in Its Creative Department

Appointments come on the heels of FanDuel win

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BBH New York has expanded its creative team by hiring Marta Ibarrondo, who joins as group creative director, and Brooke Kaylor, who serves as head of integrated production.

Kaylor replaces Ed Zazzera, who recently left the agency to join McCann Health. She and Ibarrondo will report to Gerard Caputo, BBH New York’s chief creative officer, in their new roles.

“Every organization is only as good as its current talent and at BBH we prioritize that above everything.

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