An Executive at Age 18, Josh Glodoveza Knows How Fame Works

The Gen Zer's journey from XP to vp at Fanjoy, the ecommerce hub of online celebrities—and now, student athletes

In July 2021, Josh Glodoveza—also known by his nickname Caru—was named a top talent manager by Business Insider. By November, he was brought on by ecommerce merchandiser Fanjoy as its new vice president of talent. It was a year of rapid growth and success, perhaps standard for a mid-career professional—except Caru is only 18 years old.

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This story first appeared in the Feb. 7, 2022, issue of Adweek magazine. Click here to subscribe.