Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
NEW YORK Sen. Barack Obama’s infomercial drew 33.5 million U.S. viewers Wednesday night, according to data compiled by Nielsen.
The simulcast — the first of its kind since Ross Perot ran a political telecast on the eve of Election Day in 1996 — aired on CBS, Fox, NBC, Univision, BET, MSNBC and TV One between 8 p.m. and 8:30 p.m. (Perot’s telecast drew almost 22.7 million viewers.)
On an average Wednesday night, these networks draw a combined average of 30.3
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in