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If you’re looking for avid sports fans, you’ll find them thickest on the ground in Columbus, Ohio. A study by Scarborough Sports Marketing gauged adults’ interest in any of the 29 sports measured by the research firm (ranging from NFL football to PGA Golf to Nascar to professional rodeo), and came up with metro-area rankings.
Largely on the strength of their devotion to Ohio State’s football team, Columbus topped the standings, with 66 percent of adults “very interested” in at least one of the 29 sports.
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