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LOS ANGELES When Joe McCarthy and Tony Rogers announced they were leaving top marketing posts at Johnson & Johnson and Wal-Mart respectively, both to join agencies next month, eyebrows were raised at the counterintuitive moves where each would shift from running giant budgets to seeking and servicing clients.
McCarthy, J&J’s vp of worldwide advertising and marketing communications, said that he would be going to Publicis USA in New York as the CEO next month for the “great challenge.
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