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LOS ANGELES La-Z-Boy has cut to five agencies expected to make final presentations next week, confirmed Catherine Bension, CEO of Select Resources International, the search consultancy conducting the review.
The shops are: the incumbent, independent Doner, Southfield, Mich.; Interpublic Group’s Campbell Mithun, Minneapolis, and Sedgwick Rd., Seattle; and independent agencies Barkley, Kansas City, Mo., and RPA, Santa Monica, Calif.
The review, which was launched in January, encompasses the Monroe, Mich.-based furniture company’s brand and retail-gallery advertising.
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