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Fallon Camps up Nordstrom Site
The first original content on Nordstrom’s branded entertainment site, nordstrom- silverscreen.com, created by Fallon in Minneapolis, is a recut Go-Go’s video, “Our Lips are Sealed,” with a remix of the song by Fatboy Slim and new scenes featuring Nordstom models directed by Olivier Gondry. “We were looking for videos that were fun, a little bit campy, and yet some substance we could alter,” says group creative director Susan Treacy, who worked on the video along with copywriter Jen Stocksmith and art director James Zucco.
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