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In time for the vacation we hope you get to take, Adweek asked a few industry talents for book recommendations as well as the titles they plan to crack open this summer. For your reading pleasure …
Bob Scarpelli, CCO, DDB Worldwide
Recommends: Detour, by Jimmy Siegel, a senior executive creative director at BBDO in New York. (Warner Books) — “I read it on a recent vacation, sitting on the beach. It’s perfect for that.”
Plans to read: The Dante Club by Matthew Pearl (Random House)
Jeff Goodby, cd, Goodby, Silverstein & Partners
Recommends: Atonement, by Ian McEwan (Anchor) — “An incredibly human book about the stuff hidden behind our everyday lives.”
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