Aggressive Ads Gave Kerry Advantage

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WASHINGTON, D.C. Sen. John Kerry’s campaign gained a significant advantage by blanketing the airwaves in key states like Iowa, New Hampshire and Missouri with attack ads during the primary season, according to a study from the Wisconsin Advertising Project released Thursday.

Democratic candidates spent $32.5 million on television ads in 17 battleground states during the primaries, and half of those ads attacked President George W. Bush, the study said.

Kerry’s campaign, which has attacked Bush since the primary season started, has aired the most critical ads.



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