March Vogue Features 12 Pages of Ads for Ugly iWatch
The Apple iWatch is ugly and unnecessary. Enjoy!
The March issue of Vogue will be packed full of ads. None of them will get as much press as the 12 pages of ads for the Apple iWatch.
Ad Age reports that the iWatch ads will feature all three versions of the product — the steel standard model, the sport edition and the gold-plated luxury model — set against white backgrounds. The pages didn’t come cheap — Vogue charges $189,888 for a single page, though it might have received a discount for buying so many.
Placing 12 ads in the all-important March issue of Vogue is obviously Apple’s way of getting consumers to view the iWatch as a fashion statement, rather than an ugly, frivolous device that duplicates smartphone features.
Fortunately for Apple, nothing gets Americans more excited than a chance to waste money on things we don’t need.
(Images: Ad Age/Vogue)
