Job Trend: C-Level Communications Specialists Report Directly To CEOs
More than half (58%) of chief communications officers (CCOs) now report directly to the CEO of their companies, up from 48% only a year ago, according to a recent survey.
The results of the survey, conducted by executive search firm Spencer Stuart and PR Firm Weber Shandwick with KRC Research, may point to the growing role of communications specialists within an organization.
The survey also revealed another trend: 18 percent of communications departments surveyed in North America used social media or blogging as a communications tool, and social media/blogging was cited as the fastest growing communications resource for 2009.
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