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LOS ANGELES Deutsch/LA’s latest television spot for the online travel agent Expedia.com broke last night on network and national cable.
The 30-second “Surf Lessons” continues the agency’s “flash-forward” paranoid fantasy campaign in which people imagine vacation doomsday scenarios as they book their plans.
“The campaign is based on the idea that Expedia offers so many options and choices for consumers, they can’t make a bad decision,” said Chris Ribeiro, senior vice president and associate creative director at Deutsch/LA, Marina del Rey, Calif.
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