DDB has tapped svp and group creative director Paul Tilley to oversee creative development on its McDonald’s account, an agency rep confirmed last week. Tilley, who will continue to steer creative on the Chicago shop’s $200 million Dell business, becomes the sixth lead creative on McDonald’s since DDB won creative duties on the $400 million U.S. account in 1997.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in