Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
DALLAS DDB picked up a silver WorldMedal for copywriting at last night’s New York Festivals International Radio Awards.
The Dallas shop’s radio spot for Dean Foods’ Dean’s Dip, called “The Big Game,” was the only entry from the Southwest to place in the competition.
Julie Bowman, associate creative director, was the copywriter on the spot, which was designed to increase brand awareness and sales by capitalizing on the Super Bowl as what the Omnicom shop calls “a heavy snacking occasion.”
Print,
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in