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But What if No One Reads the Books?

We’re a nation of book-buying cheapskates. The number of adult trade books bought by consumers rose 4 percent during the second half of last year, according to a report by Ipsos-Reid. But the number of dollars spent rose by just 1.4 percent as buyers turned to deep discounters and second-hand bookshops. For all of 2002, the number of books sold rose by 3 percent (to 1.14 billion); dollars spent rose by 2 percent (to $10.97

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