ATLANTA WestWayne has been selected by the Atlanta Symphony Orchestra to launch a campaign generating awareness and support for its 2003 Classic Chastain Season Series, the agency said.
Work by the independent Atlanta shop will include media plan development, negotiation, execution and analysis. WestWayne’s e-division, breathe interactive, will create and execute an online media strategy.
The ASO 2003 season begins June 14 with Norah Jones and ends Sept. 6 with the B.B. King Music Festival.
Budgetary details were not disclosed.