Fine advertising we make, yes...

We can see the editorial meeting now: Graydon Carter tells his minions that Star Wars director and head guru George Lucas has opened the door to the palace, just a crack. Lucas’ PR queen Ronda Scott will even let a reporter onto the vaunted set of the upcoming SW picture, Revenge of the Sith, and ole Annie L. will shoot the glossies. It’s gonna be fabulous.

Fine. Just don’t pretend it’s remotely related to journalism.

In the February VF issue, you’ll be treated to the most egregious example yet of advertorial encroachment.

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