The five finalists for the Brown & Co. account have been asked to present a speculative TV and print campaign targeting the company’s core customer base of seasoned investors, said client vp, marketing Laurie McLachlan.
Brown & Co. officials, including McLachlan and svp, marketing Kelly Mathieson, will visit agency offices during the last two weeks of October. The final decision rests with that team and is not subject to oversight by Brown & Co. parent J.P.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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