URL hosting business GoDaddy’s latest Super Bowl ad lasted less than twelve hours. In case you missed it, here it is:
The problem lay in the ad’s central joke:
If you can buy a puppy online and have it shipped to you the next day, it’s likely you’re supporting inhumane breeding. #GoDaddyPuppy
— The SPCA (@animalrescuers) January 27, 2015
GoDaddy CEO Blake Irving tried to defend the campaign as backlash built throughout the day (a Change.org
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