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No wonder healthcare expenditures are rising: People can’t chat with friends or watch TV without feeling they’ve received a diagnosis. The chart here reflects a survey of physicians by the Kaiser Family Foundation. As you can see, prescription-drug advertising prompts people to consult their doctors, but it’s just one of several factors having this effect. If ER ever goes off the air, will people make fewer demands on their doctors? It wouldn’t be surprising. Perhaps the doctors themselves are tempted to tune in to see how some drugs work.
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