The Other Agency Wins Creative Chores for RSA

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boston—The Other Agency has been awarded creative duties for RSA Security’s North and South American divisions.

“There was great chem istry between the two organizations,” said Jim Rosenberg, president of the 20-person Newton, Mass., agency. “It’s an opportunity for us to do high-profile work for a category leader.”

RSA is a Bedford, Mass.-based e-security company with offices world wide. The organization em ploys about 1,200 people.

Spending for the first year is e x pected to be $4-5 million, said Jennifer Cyrs, director of corporate programs at RSA.





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