ONDCP Ties Terrorism to Drugs

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

An anti-drug ad being filmed last week for the White House Office of National Drug Control Policy links the issue of drugs with terrorism and could air during this year’s Super Bowl, sources said.

The media buy for the spot, created by ONDCP’s lead shop Ogilvy & Mather in New York, is “in negotiations,” one source said.

The spot is being directed by Tony Kaye. A Kaye representative confirmed he is working on an “anti-drug, anti-terrorism” spot, but declined to elaborate.



AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in