NEW YORK — FedEx is accepting credentials from search consultants looking to handle a review for its estimated $85 million account, sources said.
The Memphis, Tenn.-based client next week will hear a creative pitch from longtime agency BBDO that sources said will determine the shop’s fate [Adweek, June 4]. “We have a long-standing relationship with BBDO and are looking forward to their new creative presentation,” said a client representative.
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