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Peter Angelos has worked at top-tier creative shops over the years. Both he and his new bosses agree that D’Arcy, which he has joined as executive creative director for North America, isn’t one of them.
The goal is to change that with the addition of creatives like Angelos and Gary Topolewski, who earlier signed on to run creative at D’Arcy Detroit.
“We need to get dramatically better in the key area of our own product,” acknowledged D’Arcy North America president Patrick Sherwood.
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