Family values are on display in the latest TV campaign for shopping mall developer S.R. Weiner.
Introducing the tagline, “You’ll feel good inside,” the effort from Veduccio & Partners, Boston, strives to inform consumers that the client’s malls maintain traditional values and a commitment to making life a little easier.
One spot opens with an older woman and her granddaughter looking at pictures on a computer screen. An electrical storm knocks out the power, so they begin leafing through a photo album.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in