It Beats 'Rapid Unkempt'

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In an era of “fast” this and “casual” that, it was inevitable that “fast casual” would catch on. And so it has in the restaurant business, bridging the fast-food and “casual dine” categories. (TGI Friday’s Express and Boston Market typify this genre.) A study commissioned by King-Casey, Pepsi-Cola Fountain Beverage Division and QSR magazine found that adults who’ve eaten at a fast-casual restaurant in the past month expect to be served in an average of 10 minutes.

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