HP, Wikia Collaboration Enables Magazine Publishing Through MagCloud

Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!

HP this week announced a partnership with the online collection of communities, Wikia, to enable aspiring writers and publishers to create magazines based on Wikia’s content in more than 50,000 communities. Users of the new publishing platform can access online content through HP’s MagCloud print-on-demand service.

“By teaming with Wikia, HP is bringing some of the richest community content on the Web to life in a glossy magazine format,” said Andrew Bolwell, HP’s director of new business initiatives. “Thanks to HP’s MagCloud, Wikia’s passionate communities of readers will be able to enjoy information on their favorite bands, hobbies, comic books and more in a tangible print format that is both cost-effective and environmentally friendly.”

Wikia users looking to publish a glossy, full-color magazine begin by selecting the content and cover page, before ordering their request through MagCloud.

“Wikia and MagCloud are the perfect match to marry compelling online content with a rich print experience,” said Wikia Co-founder Jimmy Wales. “… We believe that Wikia’s communities will use the MagCloud printing service to reach broader audiences, and inspire people to engage in a new wave of magazine publishing 2.0.”