Michigan Tourism Stays Home

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Brogan & Partners Keeps $13 Mil. Account
DETROIT–Brogan & Partners has kept the Michigan Economic Development Corp. account, which includes Travel Michigan.
The Detroit agency has had the state business for eight years. The contract’s terms mandated a rebid, said Bonnie Folster, partner and executive creative director at the agency.
Also pitching were D’Arcy Masius Benton & Bowles, Troy, Mich.; Mars Advertising, Southfield, Mich., and McCann-Erickson, Troy, which partnered with Shandwick Detroit, whose offices are in Southfield.





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