Facebook tests page post ads in News Feed to reach users beyond fans and friends
Facebook is testing a News Feed version of its page post ad format, which will allow advertisers to reach a broader audience than their own fans and friends of fans, a company spokesperson tells us.
This ad unit will look just like a post from a page that a user is a fan of, except it will include a “Like Page” button in the top right corner and the word “sponsored” at the bottom, according to a screenshot provided by Facebook. Previously,
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