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Red Ball Tiger Campaign Focuses on Fairness of One Play a Day
SAN FRANCISCO–The chances of winning the lottery aren’t so good, but a new ad campaign for one Internet startup is designed to make viewers believe they at least have a winning chance.
Red Ball Tiger has created two TV spots for gaming Web site LuckySurf.com. One, titled “American Dreams,” shows pictures of people from various walks of life, all of whom are presumably logging on daily for a LuckySurf game.
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