DDB Adds $55 Mil. From Clorox
SAN FRANCISCO–The Clorox Co. consolidated its global account with DDB Worldwide Friday, shifting $55 million in billings from Young & Rubicam. The agency now handles Oakland, Calif.-based Clorox’s entire $205 million account. Its new assignments include brands such as Brita, Hidden Valley and Kingsford. The consolidated business will be handled out of San Francisco. Clorox assignments already at DDB include work for its home care, laundry additives, trash bags, auto care and food storage categories.
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