Wickersham Energizes Utility Co.

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First Work for Fla. Firm Stresses “Community’
BOSTON-Understated humor and examples of how an energy concern can contribute to a community define Wickersham Hunt Schwantner’s first TV commercials for JEA, a $1 billion utility company owned by the city of Jacksonville, Fla.
A trio of 30-second ads breaking in the Greater Jacksonville area carry the tagline, “Building community.”
One spot, “Sunday Afternoon,” features a man watching a football game on TV, unaware that his glass of water is slowly falling to the floor.


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