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SF Interactive has hired Sorel Husbands as creative director and principal, freeing up agency president Bruce Carlisle, who oversees most of the shop’s creative product, to focus more on day-to-day operations.
“Sorel will help me build a cohesive creative group, as well as a strategic creative vision, which is something I’ve been trying to do during the past two years,” said Carlisle.
Husbands will assist Carlisle in overseeing the San Francisco digital marketing agency’s staff of 28 full-time employees.
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