IQ News: Excited About E-Comm: Portal Launches Online Wallet Plan

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.




Just in time for the holiday season, Excite, the Redwood City, Calif.-based portal currently engaged in a branding and commerce push, is launching a virtual wallet program called Express Order. It launches today in Excite’s online Holiday Shoppe.
First-time shoppers can obtain a virtual wallet from any Excite merchant, by entering their billing and shipping addresses and credit card number, and picking a user name and password when they order. The information is stored on the user’s hard drive, and made available for future orders on Excite’s ongoing Shopping Channel.



AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in