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Film noir returns in Adworks’ moody and sophisticated television spots for the Aluminum Association.
“It was a sultry night when Della finally agreed to stop by for a soda . . . “
In 30 seconds, we are immersed in a steamy landscape where our world-weary protagonist encounters his overheated object of desire. He is armed with nothing but passion and a soft drink in a chilled aluminum can.
“A little later, it was the cans that were icy cold, not Della .
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