WBON Hires From APL

Liz Paley today joins Warwick Baker O’Neill as group account director and director of business development.
Paley reports to Bill Mulligan, director of client services.
Paley, 33, formerly director of business development at Ammirati Puris Lintas, New York, will head new business efforts and the accounts of clients Fruit of the Loom, Bausch & Lomb and Best Foods.
“Her resume has extraordinary balance,” said Warwick’s president and chief creative officer Kevin O’Neill. “She has deep experience in categories that are important to us.”
Paley’s hiring will ease the burden on Mulligan, who assumed double duties at Warwick with the 1997 departure of Paul Levine, now a partner at Mad Dogs & Englishmen.
During her three years at APL, Paley helped land the $100 million Ameritech account.