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By Teresa Buyikian
LOS ANGELES–Avery Dennison Office Products of North America is in the final stages of a search for an agency to handle consumer advertising for its new line of greeting cards for ink jet printers in the home.
The account budget is estimated at $10-12 million.
The finalists are Saatchi & Saatchi and Citron Haligman Bedecarre, both in San Francisco, and Dailey & Associates in Los Angeles, according to sources.
Presentations are scheduled for this week, with a decision expected by the end of the week, said Avery marketing communications manager John Clendening.
The Diamond Bar, Calif.,
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