Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
Advertising solutions firm DoubleClick has reorganized its media wing, DoubleClick Network, to establish six vertical divisions to better position its sales teams as experts in specific advertising segments.
The six channels are automotive, business, travel, women and health, entertainment and youth and technology. More channels may be broken out as needed, such as sports, which currently is under entertainment and youth.
Advertisers and sites in the DoubleClick Network now are being served by a beefed-up and retrained sales team, with reps dedicated to only one field.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in