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Specs
Current gig OMD, chief digital and innovation officer
Previous gig Meredith Xcelerated Marketing, chief innovation officer, general manager
Twitter @dougs_digs
Age 41
Adweek: You've been OMD's chief digital and innovation officer for about three months. What's that role like?
Doug Rozen: On the digital side, it's really about ensuring that all clients, as well as ourselves internally, are delivering against the fullest and widest array of digital possibilities. For me, what this comes down to is that digital today is not any particular thing or any specific channel—it really stretches across all [channels] and is about rising above talking about TV, print, radio, desktop, etcetera, as channels, and start talking more about formats like audio, video, visual and how then digital allows those formats to be addressable.
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